InterwebMarketing.net

To better serve you, the adCenter API group is updating their e-mail notification system. After June 19, your API updates and alerts will be sent from info@msmedia.microsoft.com, instead of msftconn@microsoft.com. To continue receiving API e-mails, please add info@msmedia.microsoft.com to your e-mail address book or safe sender list. DaveN

This session featured Satya Nadella, Corporate Vice President, Microsoft Search & Advertising Platform Group, interviewed by Search Engine Land editor-in-chief Danny Sullivan about Nadella’s role and plans for Windows Live Search and Microsoft adCenter. Nadella begins by saying how excited his is to be back in the space. He’s feeling young, and ready to show some innovations. Any surprises coming up? We’re working on the logic of bringing the engineering teams together, being able to make sure we do smart things for end users and advertisers. Overall from an organizational perspective, I think of Microsoft organizations as having a half life of a year. It’s about the team and their ability to fulfill users’ needs. Bringing them to...

Since I shut off my adCenter campaigns last week I've been watching the paid results at MSN for the term "gold watches". The results were being overrun by MFA's last week (which all appeared to be owned by the same person/company) and shortly after I posted the results *appeared* to be back to normal. I looked again this morning to to my dismay the same junk is back in the back in the paid

The new adCenter is out of Beta - but still not out of the dark ages yet! Even with new and improved ad management abilities we are still not seeing some of the functionality we would expect.  Out of the other traffic centers the adwords system has incorporated the most improvements and taken on board most of our suggestions, MSN and the new Panama platform are following suit & using adwords as their benchmark, in MSN's case migrating from orders to campaigns. With the effort and time taken to create these new platforms nothing radical or improved has come to light yet which is a bit disappointing.  - One function that we do like from MSN is the ability to run one report for multiple clients in one go which is useful. Rest ass...